Mission - Vision


Mission

To rank in the first places among the foreign capital banks by carrying its role within the rapidly developing finance sector of the Kazakhstan forward.

Vision

To grow by operating with a customer-focused business model and sustainable profitability, to become the first preference of the customers and employees.

Values and Principles

Confidence: With its banking knowledge and its loyalty to corporate values, it establishes confidence-based relations with all its business partners. It adopts problems of its customers, finds solutions and follows up the results.

Being Fair: It treats internal and external customers coherently, without discrimination, with awareness of its social and corporate responsibilities.

Honesty: In fulfillment of its activities, it sticks to the principles of honesty in its relations with its customers, employees, shareholders, group companies, and other banks, agencies and institutions, and regulatory bodies.

Impartiality: Setting out from the principle of respect to people, it does not make discrimination between its employees and customers, it refrains from biased behaviors. It does not discriminate its customers in terms of nationality, religion, financial and social status, gender, etc. while offering service.

Observing Public Interest: In all its activities, besides profitability, it pays attention to support social and cultural events by observing public interest and respecting environment.

Refraining from Unfair Competition: It considers competition as a race that is in conformity with the legislation, which ensures making of economic decisions freely among all the banks in the banking sector. Therefore, it refrains from such statements and acts that constitute unfair competition in the activity it has been carrying out within the free market economy.

Reputation in Publications and Advertisements: In the announcements, publications and advertisements related to both its own financial structure and promotion and marketing of its banking products and services, it acts honestly and realistic, in compliance with the legal arrangements and public morality, refrains from any acts that may impair reputation of the banking profession. It does not include in its announcements, publications and advertisements such statements or expressions disparaging other banks or products and services of other banks.
Respect to Customer’s Secret: It keeps secret, and maintains with care, any and all information and documents pertaining to the customers, except for the persons and bodies expressly authorized y the law to request such information and documents.